A recruitment partner to both sides of the table: one who understands the journey, whether you’re building a team or making your next move. London-based, working UK-wide.
New Avenues is a boutique recruitment partner for the people who run creative, entertainment, consumer and tech businesses, from founder-led companies to listed groups.
Our sectors are led by people. Often the creativity, the talent or the idea is the product. So the finance, operations and people hires that support them have to fit the culture, not just the job description. It’s a bigger brief than skills and sector experience, and it’s the brief we’re built for.
We’re a team of experienced consultants who’d rather get a hire right than rush it. We work across all levels, through executive search and contingent recruitment, covering permanent, fixed-term and fractional roles. We take the time to understand your business properly: how it works, what matters to your team and where it’s heading.
Our approach is simple. We make hiring easier for our clients, helping them find the right people, while giving our candidates honest advice, practical guidance and support beyond their next role.
We’re proud of how many of our clients keep coming back to us, and how many new ones arrive through recommendation. We think that says more than anything we could write here.
Whichever suits the role and the way you like to work. Clients often choose to partner with us exclusively, and we’re equally comfortable working alongside other agencies.
Board-level search through to first hires. Depending on the brief, you might work with one consultant throughout or draw on specialisms across the team. The standard of care doesn’t change.
We make the process as smooth as possible for everyone involved, and we value quality over quantity at every stage.
Our measure of success is how long a hire lasts, not just that it started. We stay in touch with the business and the person.
We want to understand the business behind the brief. The people, the culture, the challenges and the ambitions. It’s often what isn’t written down that matters most.
Our networks open doors, our market knowledge tells us where to look, and our curiosity takes us further. We don’t wait for the right candidates to come to us.
Finding people is one thing. Knowing who’s worth meeting is another. That’s where our experience, instinct and understanding of your business make the difference.
Priorities shift, requirements evolve and sometimes the unexpected happens. We stay close, communicate openly and adapt as the process unfolds, without losing sight of what matters.
Behind every CV is a person making an important decision. We take that responsibility seriously, offering honest advice, a genuine understanding of their ambitions and support that goes beyond the next role.
Candidates become clients. Clients become candidates. We’ve worked with people through different roles, businesses and stages of their careers. Those relationships are something we value enormously.
Four sectors we know inside out. Each is driven by talent, ideas and brands, and each depends on getting the people behind the scenes right.
Studios, content, music, broadcast, distribution, immersive & live, and The Arts.
Agencies, socials, publishers and media owners, to name but a few.
Brands, retailers, lifestyle and the businesses behind them.
Platforms, products and the companies building them.
New Avenues was founded in 2022 on a simple belief: recruitment should be done right, with people at its heart.
Ella has spent the best part of twenty years recruiting across the media, entertainment, creative and consumer industries, in executive search and in boutique firms, for businesses ranging from start-ups to listed companies. Few people know these markets as well, and fewer still have a network to match.
Relationships sit at the heart of how she works. Ella takes genuine care over each brief, still gets a real buzz from helping someone land the right role, and has guided many people through the course of their careers, which is why so many of her candidates have gone on to become clients, and so many clients candidates.
Away from work, Ella grew up with horses, loves to travel, and is generally better on a board or a pair of skis than on her own two feet. A reluctant gym-goer who has secretly grown to like it, she loves live music and a good night out, and is a keen cook. She is also a trustee of a charity for children with disabilities, where she can be found running the kitchen at its annual activity camp.
“Finding a job is a big thing in people’s lives.”
We’re proud of the team we’ve brought together: experienced consultants who each bring their own expertise, personality and perspective, but share the same collaborative approach to recruitment. They know their markets, take the time to understand their clients and candidates, and build relationships that make recruitment more personal and effective.
Or just pick up the phone: 020 3854 9190 · hello@newavenues.co.uk